Vette Videos: Chevrolet Embraces Corvette Racing

Dateline: 2.13.12

It’s too bad Chevy didn’t do this 50 years ago!

To see the BIG version of this very cool Zr1 Corvette ad, just click the above image.

The very cool “Chevy Runs Deep” video featuring the C6.R Corvette racers is at the bottom of this post.
Wouldn’t it have been awesome if General Motors had told the AMA to “stuff it” back in 1957? Why should Ford and Chrysler get all the racing glory? Just before the GM enforced the 1957 AMA ban on racing, paperwork had been submitted to take Duntov’s Corvette SS race car to Le Mans. And what might have happened if Zora had been allowed to fully develop the ‘63 Grand Sport. Ah, the stuff of bench racing.

In the early years of the Corvette, Chevrolet and General Motors seemed to almost be shy about their involvement in Corvette racing. While the infamous 1957 AMA ban on corporate involvement in racing was for a very long time, their excuse for not being upfront about racing, there was PLENTY of back door parts and engineering “field testing” going on. Select individuals received special assistance that always kept things a little murky. Names such as Smokey Yunick, Roger Penske, Bill Jenkins, Jim Hall, John Greenwood, and others were often gifted with development parts (at no, or little charge) in exchange for feedback from the race track.

And for the regular customers, there were plenty of go-fast parts that were unofficially referred to as Duntov’s “racer kits.” Not that the parts came in a special box, like an AMT model kit, but they did give a wanna-be Corvette racer the benefit of solid Chevrolet engineered parts for their racing efforts.

Fortunately for every Corvette owner for the last several decades, many race developed parts slowly and subtly made their way into production Corvettes. The tide didn’t really turn in the corporate attitude towards racing until the mid-’80s when Chevrolet began to build specially prepared cars for the Corvette Challenge Series. Plus, there was a lot of help given to the C4 Corvette racers in the Showroom Stock Series. Then there was the GTP Lola/Corvettes and the Morrison Motorsports speed demon C4 ZR1 Corvette that shattered speed records. Continue reading “Vette Videos: Chevrolet Embraces Corvette Racing”