Larry Shinoda was the perfect designer/stylist for GM VP of Styling Bill Mitchell. In the same way that Mitchell fit with Harley Earl, Shinoda clearly understood what Mitchell wanted. As VP of Design, Mitchell’s job was to hold the vision for what he knew would be new and fresh, then lead his designers and stylists to bring his vision into reality. Corvettes were always Mitchell’s pet projects and he was famous for saying, “Don’t get cocky, kid! I design Corvettes around here!” Mitchell’s Corvettes were about design, speed, power, and performance. And for that, he needed a designer/stylist equal to Duntov’s engineering/racing prowess. Larry Shinoda was his man. Read More
Lucky for us, GM design chief, Bill Mitchell had a fish fetish. Or should we say, a shark obsession. I once read an amusing story about Mitchell and his “shark thing.” He was talking with someone about the Mako Shark-I show car and he said, (sorry for the paraphrasing) “Look at the open mouth in that grille area. You can just see the blood dripping from the opening!” Yea, he was “into it.”
The story goes that Mitchell caught a big shark off the coast of Bimini and had it stuffed and mounted. It must have been his muse because he obviously picked up on three design elements.
Check out the three unique design elements, PLUS the video!!! Read More
It’s only been a week or so since the photos of a disguised C7 Corvette surfaced and already the critics are weighing in. One report commented that the profile and proportions look too much like the current C6. And therein lies the designer’s dilemma when it comes to designing a new Corvette. The new design has to “look like a Corvette,” but has to “look new.” This isn’t a new problem actually. But before we come down on the Corvette design team too harshly, we should all just breath… and be patient. Those disguised cars always look bad. Read More