Dateline: 8.17.11 Former Corvette Quarterly Editor and Campbell-Ewald Associate Creative Director Jerry Burton Chats with Bentley Publishing about Corvettes
Yesterday we shared with you the Facebook page for Zora Arkus-Duntov.I don’t know if GM still has this policy, but back in Duntov’s day, GM had a manditory retirement age of 65. So on January 13, 1975 Zora had his official GM Retirement Dinner. Aside from a few minor consulting projects, Duntov has was out of the Corvette picture. It’s almost hard to believe that he’s been out for over 36 years now. In retrospect, he was only involved with the Corvette for 22 years but obviously made a tremendous and lasting impact. In part 1, Jerry talks about his involvement with Chevrolet and the Corvette team.
In part 2, Jerry talks about possible technologies that might be used in the Corvette as a means of complying with the ever increasing fuel efficiency standards that all new cars will be required to meet. While numbers such as 35-to-40 mpg migh sound intimidating, Jerry tells of a C6 Corvette that he tested that got 30.5-mpg! Continue reading “Vette Videos: Zora Arkus-Duntov Biographer, Jerry Burton Speaks!”→
Dateline: 8.16.11 Bentley Publishing keeps the Duntov legend alive in the world of Social Media – Facebook! The other day while I was looking for the Wikipedia link for “Zora Arkus-Duntov” in Google, I noticed an interesting link. I said to myself, out loud, “What? Zora’s on Facebook???” Obviously Zora didn’t create his own Facebook page, Bentley Publishing, the publishers of his biography, “Zora Arkus-Duntov – The Legend Behind Corvette” by Jerry Burton created the page. If you’re a Duntov fan, this is a delight! The Facebook page is lots or comments, compliments, and photos – LOTS of photos that I’ve never seen before and I’ve been following this man for a long time. To check out the Duntov Facebook page, CLICK HERE.
If you haven’t read Jerry Burton’s Duntov book, READ IT! You’re in for a treat. Some people really are larger than Life. People such as John Wayne, Clint Eastwood, Sean Connery, Elvis Presley, and many others, just seemed to shine brighter than most. They’re just “people” with the same foibles and shortcomings as the rest of us. They just do extraordinary things and have an unusual exuberance for Life that shines through their life’s work.
Burton’s book lays it all out: Zora the dare devil. Zora the race car builder and driver. Zora the corporate man. Zora the backdoor man. Zora the rake. Zora the corporate Robin Hood, and more. I could not put the book down. When I was finished, all I could say was, “WOW! What’a life!”
I’d like to share here is a Duntov story from my youth. I got the Corvette bug when I was 11 years old in 1965. Over the next few years I built every model car kit and read every magazine I could get my hands on. Car Life, Hot Rod, and Car & Driver is where I learned about Duntov. I thought, “Who is this COOL old guy?” he kind of reminded me of one of my grandfathers.
Duntov loved the limelight and was probably the most "out front" executive at GM.
I wanted to know everything I could about Corvettes, so I wrote Dr. Duntov a letter when I was around 12. I don’t exactly remember what I wrote, but I think I was asking for detail specifications. A few months later, a 9×12 envelope came addressed to me from “CHEVROLET.” It wasn’t from Zora and unfortunately, I don’t know what happened to the letter. But I do recall what else was included. Continue reading “ZORA ARKUS-DUNTOV LIVES… On Facebook!!!”→
Dateline: 8.15.11 Three guys with gasoline in their veins build a website that’s FOR CORVETTE RACE CAR LOVERS! I’ll start this out with a bold statement. Had it not been for the effort of Zora Arkus-Duntov and his team of Corvette engineers making sure that Corvette racers had plenty of go-fast parts to race with, the Corvette probably never would have made it through the ‘60s. Look at what happened to the Ford Thunderbird. It takes took about three years to design and develop a new car back then, so simple arithmetic tells you that when the ‘55 T-Bird came out, Ford was already planning and working on the ‘58 4-seater Thunderbird. That’s how committed Ford was to their sports car –NOT.
Fortunately over at Chevrolet, passion, sex drive, and “gasoline in the veins” had the upper hand and today, beautifully restored Corvette race cars command tremendous amounts of cash when they go on the block. “PASSION” is what the website, “Registry of Corvette Race Cars is all about. If you love open headers and the smell of rubber being laid down thanks to horsepower and torque, you’ll be like a “pig-in-poo” at this website.
www.RegistryOfCorvetteRaceCars.com is the place to go if you enjoy looking over Corvette race cars from the earliest days to today’s C6 Corvette racers. ROCR will be 10 years old next year. The enterprise began with two friends sharing information about Corvette race cars. Jim Gessner sent Jan Hyde a survey of C1 straight-axle Corvette racers. While info is great, how do you share it and keep it updated? A website! No one is born knowing how to make a website, so Jim and Jan had to start from scratch. Nearly 10 years later, Continue reading “CorvetteRaceCars.com – Registry – Feast Yourself on Corvette Race Cars!”→
Harley Earl was a leader in women's rights in the workplace.
What an OUTRAGEOUS proposal! Take a Chevy sedan chassis and drivetrain, soup up the in-line-six “Stovebolt” engine, and dress it with a sexy lightweight body made of an exotic new material – fiberglass. That’s was GM chief of design, Harley Earl’s idea of an American sports car.
The Stovebolt-Six engine was goosed by adding three Carter one-barrel carbs, a more aggressive solid-lifter cam, increased compression to 8:1, dual valve springs, stronger exhaust valves, and a high-efficiency water pump. The 115-HP Stovebolt six was reborn as the Blue Flame Six and packed a mighty 150-HP @ 4200 rpm and 224 LB/FT or torque. (calm down, calm down) The transmission was the tried-and-true Chevrolet Powerglide automatic with the shifter on the floor.
The Blue Flame Six engine had 150-horsepower, 223-lb/ft or torque, and a redline of 5,000 rpm!
While the fiberglass was exotic for 1953, there was a more practical reason for using the plastic material – COST. Even though finishing the body was more labor intensive, it was no where near the cost of making the huge metal stamps for steel body parts. Chevrolet engineers determined that if the car failed, they would have a minimal financial risk using fiberglass. Continue reading “Vette Videos: 1953 Corvette TV Commercial”→
Dateline: 8.11.11 Take a trip in the CorvetteReport.com Video Time Machine to 1957!
Many times, a bold project must have a bold leader. Zora Arkus-Duntov was one of the all-time great corporate outsider misfits. Not only was he the only executive at GM that had actually raced cars, he had raced at Le Mans! Plus, he was constantly wandering off the reservation!
Corvette SS racer at Sebring 1957.
After Sebring in ‘57, it was obvious that modified stock Corvettes would never be competitive against the Jaguars and Ferraris. GM’s chief designer, Harley Earl proposed building a “Corvette” based on a D-Type Jaguar with a Corvette engine and a modified body. When Zora heard about the proposal and looked into what would be needed to create such a car, red flags popped up all over the place for the wild Russian. But Earl was no fool, he was a master tactician, and may well have made such an outrageous proposal as a way of pushing Chevrolet towards building their own purpose-built Corvette racer.
Obviously, because of Duntov’s background, he was the only man to lead the project. After he put together his team of designers, draftsman, and fabricators, the chassis of a Mercedes-Benz 300SL was used as a model for how to construct a tube space frame. Continue reading “Vette Videos: Building the 1957 Corvette SS Racer Video”→
Dateline: 8.4.11 A Birthday Salute to One of the First Corvette Hot Shoe Drivers, John Fitch
Fitch behind the wheel of one of the three specially prepared Corvettes built for speed runs on the sands of Daytona Beach in January 1956.
Racing and Corvettes are completely inseparable. John Fitch was already a hot shoe when Zora Arkus-Duntov hired him to drive one of the three specially prepared ‘56 265-CID Corvettes for a speed record run on the sands of Daytona Beach, Florida in January 1956. Were it not for those exciting early racing experiences, the tone and attitude of the Corvette would have been closer to a passenger car rather than a scrapper race car. And John Fitch was part of the first wave of Corvette drivers.
After serving in WW II as a fighter pilot, Fitch got his degree in engineering and went to postwar Europe to race sports cars. Fitch was one of the first American engineer/drivers that set the template for future engineer/drivers, such as Mark Donohue and others. A thorough understanding of how things mechanically function has proven to be an incalculable asset to a successful racing enterprise.
The SS Corvette was a beauty, but the light weight magnesium body transfered enormous amounts of heat into the cockpit, making driving conditions near unbearable!
Before driving for Chevrolet, Fitch won the very first SCCA national championship and was the only American to drive for the Mercedes-Benz factory team. In 1957 Fitch was hired by Chevrolet to prepare and manage a team of stock and semi-modified Corvettes for competition. That same year, Duntov literally put Fitch’s feet to the fire driving the obscenely hot (temperature wise) SS Corvette.
Besides racing Corvettes, John won the 1951 Argentine Grand Prix, the 1955 Mille Miglia production class, and John competed at Le Mans six times, finishing as high as 3rd place. He was the first general manager at Lime Rock Park race track, developed the yellow “Fitch Barriers” crash barrels, and started the first advanced driving school. Being an innovator must have been in Fitch’s DNA, as his ancestor, also named John Fitch, was a clock maker, silversmith, and built the first functioning steamboat in 1787. Continue reading “Corvette Timeline Tales: Happy 94th Birthday, John Fitch!”→
Dateline: 8.1.11 An intimate conversation with Marty Schorr – Baldwin Motion, VETTE Quarterly, and other adventures…
(Our conversation picks up with an enterprise that’s still being talked about! You can catch Pt. 1 of this interview, HERE.)
Prototype 1968 Baldwin Motion Phase III SS-427 Corvette
ST – That’s a great segue Marty, let’s talk about the Baldwin-Motion experience.
MS – Baldwin Chevrolet was an old, local, mom & pop Chevy dealership. Joel was friends with John Mahler, the parts manager, and it all started out as a sponsorship with a strippo, red, big-block Camaro that they dropped an L-88 427 into and went drag racing. It was an advertising / promotion thing. The car ran great and we put our heads together and pitched a program to the Baldwin Chevrolet owners for a full line of supercars called, “The Fantastic Five” that included a Camaro, Chevelle, Nova, Impala, and of course, a Corvette.
We would start off with the biggest optioned engine and heavy-duty suspension and drive train, then we would drop in a 427 with a lot of hot rod parts. Because we were starting off with the toughest stuff available from the factory, the cars were amazingly durable, and still under warranty. We added aftermarket wheels, custom stripes, and badges that created a complete brand. The cars put Baldwin Chevrolet on the map and everyone made money. I did all the branding, catalogs, and ads, we had a shop do the custom stripping, and Joel did the conversions and final tests. Every car was guaranteed to run 12.5 in the quarter-mile with a professional driver. For a time we were the biggest specialty car maker under Shelby. When we got into the V-8 Vegas, Baldwin Chevrolet really didn’t want to have them branded as “Baldwin-Motion” cars because they were front heavy and didn’t handle very well. So if you ever see any of the Vega cars we did, you notice that they are “Motion Performance” car and not “Baldwin-Motion” cars.
Marty discovered that if he ran a hot Corvette on the cover of a magazine, news stand sales would improve. That's called "Corvette power."
ST – I was a teenager when you were splashing those incredible Baldwin-Motion and muscle car road tests in CARS. You assembled a group of writers that made the magazine something to look forward to every month. How did that all come together?
MS – When it comes out right, you’re a hero, otherwise, you’re a bum. The perception was that East Coast magazines only sold to East Coast guys. Remember that back then, because Hot Rod and Car Craft owned the newsstands, it looked like nothing was happening on the East Coast. The image was that the West Coast shops were these giant sophisticated shops – palaces – at least, that’s the way they looked in print. The first time I went to the West Coast I was shocked to see the Bill Thomas’ shop was just a little place. Dana Chevrolet only did their high-performance cars for about 1-1/2 years. Baldwin-Motion made cars for six years. The East Coast places like TASCA, SRD, Stahl, Baldwin-Motion, and Grumpy hardly got any attention at all. (Grumpy became one of drag racing’s rock stars after Pro Stock exploded in ‘70 – ST) And the editors of the West Coast books were all treated like heroes and you had to get an appointment just to talk to them. We had a lot to work with on the East.
Joe Oldham was a street racer kid that used to deliver flowers in my neighborhood and then one day he came into the CARS office to sell a Pontiac-go-fast article. It turned out that Joe used to deliver flowers in my neighborhood and knew my red Bonneville Coupe with the eight-lug wheels. Joe is now the editor of Popular Mechanics and for a long time was my road test driver and a columnist.
Roger Huntington was an engineer that used to write tech features for us. Not many readers knew that Roger had been wheelchair-bound all his life, but he wrote good tech features.
One of our early guys, Fred Mackerodt, started with CARS in ‘64 and today he’s a PR guy with a GM account. Fred was a very good editor even though he never graduated from high school. He was a good humorist writer to and used to do stories under the pen name of “Dilbert Farb.” (His trash truck road test had me in stitches when I was a kid. – ST) Cliff Gromer was another one of our regular guys, along with Alan Root, Alex Walordy, Stewart Yale, Fred Cohen, Joel Rosen, and others. Continue reading “Interview With VETTE Magazine Founder & First Editor, Martyn L. Schorr – Pt. 2”→
Back in ‘01, I was talking with a few Corvette club presidents looking for unique production Corvettes in the South Jersey, Eastern Pennsylvania area. One club president told me about an area man with a preproduction Corvette with the official model name, “Zora 1.” After a few phone calls, I connected with Corvette racer, collector, and car enthusiast, Skeets Mariano. Continue reading “Corvette Odd-Ball: The One & Only 1984 “Zora 1” Corvette”→
Yesterday we shared with you the Facebook page for Zora Arkus-Duntov.I don’t know if GM still has this policy, but back in Duntov’s day, GM had a manditory retirement age of 65. So on January 13, 1975 Zora had his official GM Retirement Dinner. Aside from a few minor consulting projects, Duntov has was out of the Corvette picture. It’s almost hard to believe that he’s been out for over 36 years now. In retrospect, he was only involved with the Corvette for 22 years but obviously made a tremendous and lasting impact. In part 1, Jerry talks about his involvement with Chevrolet and the Corvette team.
In part 2, Jerry talks about possible technologies that might be used in the Corvette as a means of complying with the ever increasing fuel efficiency standards that all new cars will be required to meet. While numbers such as 35-to-40 mpg migh sound intimidating, Jerry tells of a C6 Corvette that he tested that got 30.5-mpg! Continue reading “Vette Videos: Zora Arkus-Duntov Biographer, Jerry Burton Speaks!” 
